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07/12/2021

“MATER ARTIUM NECESSITAS”: THE NEED SHARPENS WITS

Latins said: “Mater artium necessitas”. Enrico Piaggio, the industrial genius that in the immediate postwar, when everything seemed to be lost, invented the product that would […]
29/05/2018

MIUCCIA PRADA: FROM THE ART OF UGLY TO THE BEAUTILFUL, TAKEN BY HAND BY PATRIZIO BERTELLI

“If i succeeded in something, it would be making the ugly attracting” 1, sais Miuccia Prada. A cultured and intelligent woman who with her ideas at […]
29/05/2018

TRADEMARKS AND MEN OF SUCCESS: Ferruccio Lamborghini a loyal and stubborn man like a “bull”.

“The story of Lamborghini is soon determined: the others were lesser!” This is how Ferruccio Lamborghini answered in an interview telling the story of his cars. […]